Objectives and Benefits
Objectives
Summary
The objectives of Sustainability are to maintain high standards of data quality over the long term, by implementing processes, policies and technologies that promote reliability, relevance and data integrity.
Key objectives include:
Maintain high standards of data quality over the long term: The primary goal of sustainability in data quality is to ensure that high standards of data quality are maintained continuously over time, despite changes in organization, processes and technologies.
Promote a culture of accountability and data governance: the enterprise can aim to promote an organizational culture where responsibility for data quality is shared across all levels of the organization, and strong data governance practices are in place to ensure compliance and transparency.
Integrate sustainability into existing processes and systems: The aim is to integrate sustainability principles into the enterprise’ existing processes and systems to ensure that data quality remains a long-term priority, even when new processes or technologies are implemented.
Reduce data quality risks: By adopting a sustainable approach to data quality, the enterprise can reduce the risks associated with poor data quality, such as billing errors, customer churn, and privacy breaches.
Benefits
Some of the benefits of Sustainability are the following:
Meeting consumer expectations
Implementing sustainable practices in data quality management strengthens the commitment of internal and external stakeholders, who see the enterprise as a responsible company aware of its economic, social and environmental impacts. In this era of conscious consumption, integrating sustainability into data quality management meets the expectations of consumers who favor companies with ethical and responsible practices.
Long-term cost reduction
By implementing sustainable data quality management processes, the enterprise can reduce recurring costs associated with correcting data errors and making system adjustments, ensuring data is accurate and valid the first time it is entered.
Competitiveness
Sustainable practices encourage continuous improvement that helps maintain and increase data quality over time. This allows the enterprise to easily adapt to market changes and new regulatory requirements without compromising data quality. Therefore, the enterprise positions itself as a leader in the technology travel industry, offering innovative services that are both reliable and respectful of sustainable development practices.